CHEVLER LAUNCHES COLOURED TULIP MUFFIN WRAP RANGE
In response to customer demand Chevler, the UK’s leading manufacturer of baking cases and tulip muffin wraps, has launched a new range of coloured tulip muffin wraps.
The move follows hard on the heels of the company's highly successful introduction of coloured cupcake cases in a convenient pack size that allows craft bakers and small scale producers compete against large volume cake makers.
Red, Yellow and Orange tulip muffin cases are now available with Black imminent and Pink following later in the summer. The new colours join the Chevler range that already includes the company’s brown wrap which has sold in its millions.
Chevler sales director Mike Wescomb said: ‘Chevler developed the brimmed muffin cup and tulip muffin wrap, which took the market by storm when they we launched them and were instrumental in driving the sale of baked goods in coffee shops.
'We have been listening to what our customers have been telling us and they have told us the muffin market is moving quicker than ever. We have responded to these demands in order to allow them to be innovative and take advantage of the continued volume growth in the market. The new colours fit in with virtually every special occasion at which cake is eaten as part of the celebrations
We have also produced them in a size which allows bakers considerable flexibility in the amount of frosting they want to use.'
The new wraps are manufactured to strict food hygiene industry certified standards using high quality Scandinavian natural greaseproof paper.
Chevler is believed to be unique in the UK in that all its printing and converting is carried out in-house. The company does not rely do not rely on stock shipped from abroad, nor does it depend on outside printers and converters.